CATALOG COVER CONCEPTS

 

New cover ideas are presented below as requested! Each design is based on experience and user research regarding luxury products, age groups, and segment marketing. The logo size you’ll notice is scaled much smaller throughout. This is standard for high-end brands that will elevate the look of any ad, website, or catalog.

The Palm Beach Motor Yacht brand is both high-end and innovative. Each description beside the design explains how the essence of the brand is conveyed through the design choices.

 
 

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Sleek

The font treatment on this option most closely matches what is currently being used. Now that it is thin and condensed the sans serif conveys luxury technology.

The PB50 stacked creates a vertical shape opposite of the horizontal yachts and logo which will allow for unique compositions.


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Timeless

The serif italic typeface indicates classic luxury and forward movement.

A solid background color makes the full colored logo extremely legible without the distraction of overlapping water.

The subtle call to action Life Awaits* paired with an idyllic lifestyle image reminds the customer of their potential life each time they review the catalog.

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Sophisticated

This option exudes youthful sophistication. The overlapping title pushes boundaries of what could be considered a conservative design.

The thin sans serif font is modern with squared edges that convey tech.

‘THE’ ahead of the model indicator treats the product as a distinguished piece of art.


Current Brochure Covers

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