Brand system and packaging for Foss Floors

We partnered with Foss Floors to strengthen how the brand shows up in retail environments and online, developing packaging, visual systems, and sales collateral that communicate durability, sustainability, and versatility to both retail buyers and end customers.

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100% Recycled Carpet Tiles

Retail packaging for multi-channel distribution

For Foss Floors, we developed a retail-ready packaging system for peel-and-stick flooring products distributed across major home improvement channels. The design supports multiple SKUs and retailer variations while maintaining brand consistency and immediate product clarity.

Each box is structured to communicate key benefits such as durability, recycled material content, and ease of installation within a fast-paced retail environment.

Installation Content for Retail & Digital Channels

Scope of work

Consumer product branding, retail packaging design and development, product and context photography, enhanced e-commerce content, retail sales collateral, visual identity and messaging systems, and audience definition and research.

“SPLASH is our art and marketing department in one. They work seamlessly with our internal team for fast and extraordinary work.”

— Brian Warren, President of Foss Floors

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